CANONICALIZATION & SEO : SHOULD I USE WWW OR NOT?
SEO Guide -
Canonicalization & SEO : Should I use web or not?
A Search Engine Journal reverend wrote to communicate :What’s preferable: www- version or non-www version? Are they the same? (Which version are grouping more likely to link to? Which digit is ‘traditional’?) We ofttimes embellish crossways websites that are accessible by both the www and the non-www version of its URL. While ostensibly both the […]
A Search Engine Journal reverend wrote to communicate :What’s preferable: www- version or non-www version? Are they the same? (Which version are grouping more likely to link to? Which digit is ‘traditional’?)
We ofttimes embellish crossways websites that are accessible by both the www and the non-www version of its URL. While ostensibly both the URLs look the same, the wager engines crapper treat them as removed sites altogether. This is something known as a jurisprudence issue.
In digit of his journal posts, Matt Cutts said:
“Canonicalization is the impact of production the prizewinning url when there are individual choices, and it usually refers to home pages.”
Source: feeds.feedburner.com
Sweet New FireFox Extension For Quick & Easy Domain Lookups
It seems like there’s been more and more talk about domaining going on around the SEO-sphere, lately. I know that I’ve been purchase more and more domains, in past months. My UK buddy, Richard Kershaw, just emailed me about a newborn FireFox extension that he created titled Domain Lookup. It a rattling sweet tool […]
It seems like there’s been more and more talk about domaining going on around the SEO-sphere, lately. I know that I’ve been purchase more and more domains, in past months.
My UK buddy, Richard Kershaw, just emailed me about a newborn FireFox extension that he created titled Domain Lookup. It a rattling sweet tool for those instances where you may be datum something online and you find destined text that you think might be a good domain study to garner up. This tool allows you to apace find discover if that domain is acquirable by highlighting the text on a tender and hitting a keyboard road (or right-click and select). You are able to superior the functionary of your choice, among added things, in the options.
If you are into domaining, interested in getting into it, or acquire domains at all… you should analyse discover this tool. You crapper find images and more details at Richard’s blog.
Check it!
—kid disco
Advertisement: Holistic SEO Consulting Services by CK Chung
******** For more unrated ramblings, analyse discover Kid Disco’s SEO Blog.
Disco recommends his edit ego, CK Chung, for SEO consulting services.
Source: www.seodisco.com
Squeeze the Most Juice Out of Your Social Media Profile
A while past I posted a widely discussed article on indirect noesis on how to grow your locate noesis by antiquity links to pages linking to it. XMCP posted a great example on how to make the most of your social media strikingness in terms of link juice. A few key notes (I am omitting […]
A while past I posted a widely discussed article on indirect promotion on how to grow your locate noesis by antiquity links to pages linking to it. XMCP posted a great piece on how to make the most of your social media strikingness in terms of link juice. A few key notes (I am omitting his “blackhat fun” focusing here merely on white techniques):
- most social media networks earmark you to post a link backwards to your site on your strikingness page, so if you do your homework well, you will get a good solid page linking to whatever you favour it to;
- besides antiquity external links to your strikingness tender (which is time consuming), you crapper also build the noesis of your strikingness tender with the help of internal link juice by existence (moderately) astir at a social media community. For example, by voting for (or commenting at) a favourite story at Digg, you get a link to your strikingness from “Who Dugg it” tab (a story page) and most Digg favourite stories obtain solid external and internal link juice that will thus (partially) be transferred to your strikingness page.
Source: feeds.feedburner.com
It’s Easier to Get Hi-Powered Links for Free Than It Is To Pay For Them
What is a Hi Powered Link?
One that establishes trust in noesis attendant to a contextual theme or topic.
It is not about tender surpass and it is not about an dominance locate or a hub. It CAN be, but when it is, it is purely incidental.
It’s not even about Google or some wager engine. A hi-powered link doesn’t get it’s noesis because a wager engine trusts it. A link gets it’s noesis because PEOPLE trust it and that is what makes wager engines want to trust it. Not the added way around.
One bounteous misconception within the SEM community, (that I’m actually grateful for because it has given me a huge edge over my competitors;), is that hi-powered links gets their noesis from existence on theme. I hate to invalidate anyone but the depressing truth is that most of the grouping I’ve seen making that interpret have not thought the statement through and apparently have no idea of what “on theme” rattling means.
Conventional wisdom from within the SEO ignoratti, would have us every intelligent at Google for our keyword inurl , intitle, etc. to find “good” link letter targets. All that does is get us solicitation our direct competitors to gratify beam your prizewinning prospects to me.
A little meliorate advice is to investigate discover competitors backlinks and target those sites for a link. The thinking seeming to be that if they linked to a guy just like me and today that guy is settled meliorate than I am, they’ll belike link to me too. Anyone that has actually tried this knows that it doesn’t impact well enough to justify the time spent on the process. Now if case locate explorer showed how much our competitors paid for each link, maybe THAT would make the time invested to results returned ratio much better. Until then, it’s pretty much a blow in an cat discover proposition.
Rooting For Free Links
When I’m rooting for free links, I clear VERY little tending to theme. At least as it’s commonly known.
When you’re stipendiary for links, you get to discuss the link AND THE TERMS. What to feature how, when and where to locate it. But when you’re digging for link worms, you are at the mercy of the human existence whose fingers crapper utter on the upload fix of that site’s file transfer protocol.
So you see, we’re not dealing with content, or context, or websites, or THEMES. It just looks that way. We’re actually dealing with people.
So how do you REALLY determine the “theme” of a site?
WHEN IT MAKES SENSE TO ANOTHER HUMAN FOR YOUR LINK TO BE THERE.
When your link existence correct there makes significance to someone likewise just you, it is on theme! Keep in mind though, you have ulterior motivations beyond the example intent of the target site. You’re instrument of what makes significance doesn’t calculate in this instance.
So, just because your link would make significance to be correct there, doesn’t mean the human streaming the locate NEEDS to locate it there. There is a LOT of things he has acquirable to locate there that makes as much significance to his visitors as your link does. Unless you shapely that locate too, the example intent of the target locate did not have YOUR wager engine placements as an objective.
What makes the human streaming the locate decide to use your link to add value to his site?
The aforementioned things that make some human want to do anything.
In the last locate I wrote, What do you REALLY want, a PR 8 link or to be on the first tender of wager results? I explained some of the base human motivations:
Either it makes them money, saves them time, provides additional value to their visitors or they conceive it makes them look good or smart or philanthropic to their visitors, their peers, their friends, their relatives, to the wager engines, honor sites or just about anyone that crapper make them a buck or stroke their ego.
Isn’t it funny how ofttimes wager engines have little to do with wager engine placement? That’s because a wager engine can’t do anything until AFTER a human creates something for them to do. Once you accept that concept, every that’s rattling left is why would they do something for you? Answer that and links of the free communicating embellish yours for the asking.
Does it REALLY impact GURU?
Can you REALLY get germane hi-powered links just by locution something grouping that crapper wage them want to hear? Well it entireness for the GURU.
Which reminds me, it’s time I sprinkled a little little link fertilizer myself and wager if I crapper get something to grow.
People I Know Of Who Have Worked Hard, Contributed Something of Real Value and Deserve A Hi Powered, Guru Themed Link
Debra Mastaler – Link Genius
I love having discussions with smart people. I fresh got lucky enough to have digit with a very smart teen lady who has done a LOT to influence this industry for the better. Her study is Debra Mastaler and she writes a killer journal here — http://thelinkspiel.blogspot.com/
She is the Link Genius! Not hard on the eyes either.
How do I know she’s so smart? Because she said this about me.
“But you know Bob, you have a wonderful solid estimation in the seo community, I call it the smith barney syndrome: you talk and grouping listen.”
Obviously a VERY smart woman.
Aaron Wall. I should locate a imperishable link to him. Oh wait. I did already!
If you are not stipendiary near tending to what Aaron tells you, YOU LOSE!
************************************************************************************************************
Guy Kawasaki – Here’s a dude who has gotten it from the very beginning.
Have a link on me Guy!
Guy Kawasaki knows how to market online. I’ve feature a LOT of his stuff over the eld and have never failed to be impressed. Imagine my surprise when I got an email from him. He tells me about a newborn send he’s just launched that happens to mention my journal and would I be kind enough to journal about his site.
Well, I follow the link he dispatched me to I was elated and ego inflated.
However, there staleness be some kind of weird glitch with his system because it settled the Ask the SEO Guru journal towards the lowermost of the page. I’m sure Guy knows that it actually belongs up somewhere very near to Matt Cutts journal so I’m sure he’s working feverishly on getting that fixed .
Once again —- a magnificent marketing move by Guy by Golly.
Bobby Pham — The Link Building and SEO Blog
http://www.bphamlinkbuilding.com/articles/the-truth-about-pagerank/
I wasn’t familiar with Bobby until I saw him in my referrers. Naturally, I looked and when I did I realized how smart Bobby was and he instantly became a friend. How do I know he’s so smart? Because he said this about me:
“Here’s a great article that talks more about the decreasing value of pagerank.” That links to
http://massa.techndu.com/2008/03/26/FranklyPageRankIDontGiveADamn.aspx
Hi Bobby. Good work! Say something else pleasant about the Guru and by God I’ll link to you again. Don’t conceive me ??? You just try it and wager if I don’t!
Ken Jones is incoming up on the smart mortal list.
How do I know he’s smart? Because he said this about the Guru.
The Chess Club
The smart kids. You may not understand every of the bounteous text that these guys use, but you can’t stir the feeling that they really know what they’re talking about.
The word edifice links to me and the word bromegrass links to Bill Slawski, (another rattling smart cookie http://www.seobythesea.com/)
Ken rattling locate discover a unique locate that illustrates power and a keen cognisance of the industry. Dang it! Another journal to have add to my staleness feature list.
Wiep Knol from http://wiep.net/ If you want to know how to enunciate that, http://wiep.net/talk/branding/7-ways-to-not-pronounce-my-name-correctly/
I’ve been datum his journal for a while today and enjoy the heck discover of it but I was REALLY impressed when I saw the Guru mentioned along with individual added industry illuminaughties.
*******************************************************************************
Oh, conceive me, THIS mortal is getting a Guru link!
http://www.page5network.com/blog/
links to every article I WRITE.
**********************************************************************
I prognosticate this locate to be the winner of this eld prizewinning SEO programme journal in the history of blogs. It’s calibre rattling does ordered the standard for the industry and blows me absent everday I feature it!
http://www.searchengineland.com
******************************************************************************
Finally, I want to give links to three men I have had the great fortune to know and learn from for a long time now. But that is not why I’m giving them link smooches. I’m doing it so you will go to their sites and feature their stuff.
These men rattling are three of the smartest men with a very unique insight into the playing of wager marketing. They are absolutely magnificent and they definetly do not follow the herd.
These men consistently give absent tips and advice that will absolutely unscrew your head and force you to think. If you are not datum them, you are doing yourself a disservice.
Sometimes I have to feature their posts two or three times to understand it because they are ofttimes over my head BUT they are worth every word I have to look up. They have taught me soooo much and I’m so grateful. I feel by encouraging you to embellish familiar with them I doing the seo accord a great service. The more grouping feature them, the meliorate soured the entire industry will be.
Michael Martinez Be sure and start with this tender and take the test. You’ll more in an hour than your competitors that don’t feature it will learn in a year!
I’m very chesty to study him a friend.
Next is John Andrews. http://www.johnon.com/
John is so far aweigh of the arrange it’s difficult for me to find the correct text to describe his move and his practical move not exclusive to the training but to the belief and the persuasion as well. He shows you how to look at the REASONS wager entireness like it does. He is rattling pretty amazing. If you ever get the chance, debate with him. He’ll teach you a lot, but if you communicate him to teach you, you’ll get nowhere with him.
I’m very chesty to study him a friend.
Last but far from least, is Ralph Tegtmeier. Most know him as Fantomaster. http://www.fantomaster.com
Here’s a guy who dances to the vex of his possess drummer. He is absolutely brilliant, educated and entertaining. He possess the clearness of mind of a laser targeting device, wit as intense as a razor and the significance of humor to make him very entertaining as well as enlightening. He is what I call a actual character. A kind of leading man type too. Must impact discover a lot because he has those bounteous biceps and the sextet arrange to go with it.
I’m very chesty to study him a friend.
Peace Y’all
G
If you locate that fault on your miss I’m gonna blow the fire outta you!
Techndu free web hosting. It doesn’t get meliorate than free.
Source: massa.techndu.com
How Many Keywords Should Your SEO Be Targetting?
Question for the Week of May 12th, 2008
Yesterday I had a discourse from a computer asking how many keywords we will target for each project. It reminded me that discover of every the questions I get that illustrate a requirement for meliorate understanding of how an SEO impact works, this is digit of the top 5.
I think of every the things I could discuss to the goodness of my readers, responsive this discourse will do the most good for the most grouping with the least text spent. So, here is the discourse and my salutation in italics.
*************************************
We would like to target at least 25 keywords for each client. When I first spoke with you Guru, this is how I understood it and that is how we were doing it with our preceding SEO company.
How many keywords crapper you target for each client?
It looks like I didn’t do a very good job of explaining the whole, “target keywords” thing. I’ll take added stab at it today to help you understand the process.
#1. We crapper target 25 keywords, 250 or 25,000. BUT you can’t target them every at once. For prizewinning results, we should stay on theme with a diminutive sort of specific long tail terms. In added words, we crapper target keywords under the umbrella of feature jewelry, AND necklaces AND rings, but it is prizewinning to stay focused on digit of them and expand them over time. By targeting necklaces and rings, in a way you are reaction the connexion for digit by trying to encourage the other. It is meliorate to have solid noesis for the target and then try to get fix text at about a 60/40 split to the specific noesis url and to the index page. This shows the engines that we are germane to necklaces OR rings. Then we just move the impact as we add germane noesis for target terms or THEMES.
#2. We can’t opt the keywords or the time to encourage them. You are in much more curb over the noesis than we are and you just requirement to let us know which keywords you want when and we’ll do it. To us it doesn’t matter if you give us 2 targets or 200, you just requirement to let us know where the noesis is and what keywords you want to target. We crapper do the investigate for you but it is your decision. We can’t decide for you and then tell you what we want to target, we requirement to target what you tell us you want and when.
#3. Search engine positioning is about 4 direct things. Of instruction there are a lot of diminutive things you crapper do involving Htags, meta tags , etc, but these 4 things,(listed in visit of importance), are what moves placements upwards.
Technical issues. making sure you are getting crawled and indexed properly
Relevant content. Content that is focused and provides value related with a target term of phrase.
Relevant links. Links that exhibit the engines that added grouping feel your noesis is germane to a specific theme.
Trust. Doing things with the noesis of your locate that makes the engines trust your noesis and links and NOT doing things to make them not trust you.
Any digit of those things will not move a tender to the top 10 for a wager ask without the added 3 in place, (content is kind of an exception. You actually crapper move a locate with noesis lonely IF the technical issues are in place, you have at least digit spiderable link and there is a lack of solid germane content competeing for the exact term) By the aforementioned token, three of the four things in locate and it will not work. The best solution is the correct compounding of every 4.
#4. Targeting keywords should not be the direct objective. Top 10 placements mean fighting discover at least 1 of the 10 links that are already in the top 10. It takes a lot of work, resources and focus. That stuff is not affordable so there is a definite expense related with gaining top 10 positions. What we want is conversions. Sales! Sales is income and targeting keywords is an expense.
So targeting keywords should be more of a surgical maneuver than a piece approach. We should ordered an neutral for what we want to SELL, then develop the pertinent noesis and then encourage that noesis while maintaining the integrity of the site. That is what works, and that is what keeps your clients stipendiary for your services.
Build the converting noesis supported on your clients stated objective, (we crapper physique the noesis for you if you requirement us to), tell us about the noesis and where to find it, we’ll state the investigate to wage a solid list of target terms and we’ll take it from there erst you approve.
It’s not about how many keywords to target. We’ll target UNLIMTED keywords for you. It is about environment a sales, (or desired action), neutral and then using us to help you hit it.
Massa
Remember, that was in salutation to a discourse from an existing client. There is null that we do that you can’t do for yourself and the concepts are the same. This was an illustration to make the construct more obvious.
The saucer is to keep in mind the incoming time an SEO consort is pitching you their assist and they tell you they will target x sort of keywords, advert targeting keywords doesn’t make you money. SALES makes you money and the exclusive keywords you requirement to target are the ones that make sales, (or achieve a desired action).
If 1 keyword makes you money, then 2 is meliorate BUT, as soon as you start devoting assets to keywords that DON’T make you money, and you just want the positioning for the intoxicant of the placement, you’re wasting your time, your money and the time of everyone that sees your positioning where they searched.
Peace Y’all
G
What the hell is takin you so long in that bathroom? Other grouping requirement in there too ya know!
Techndu free web hosting. It doesn’t get meliorate than free.
Source: massa.techndu.com
Tags: search engine marketing company, seattle wager engine optimization, search engine improvement tutorial, seo, web seo specialists of nyc, link popularity